Gemme Couture is an exclusive jewelry line created from precious and semi-precious stones and fine South Sea and Tahitian pearls, integrated in unexpected settings of gold and leather. The end result is not simply jewelry, but exclusively designed, wearable works of art.


Drawing on design disciplines from New York and Europe, Gemme Couture combines contemporary style with the flair of the East, its richness of color and tradition. With the modern, confident, stylish and sensual woman in mind, Gemme Couture creates luxurious, yet wearable pieces for all occasions.

The outcome is a balance between sophistication and comfort; jewelry that carries from day to night and personifies its wearer’s sense of self and style. Each piece is made by hand, with the beauty of the range showcased in eclectic color combinations that capture the true essence of the stones and pearls.

Having identified a need in the market for a bespoke, hand-made jewelry offering, childhood friends, artists and designers Ivana Okereke and Dejana Cvetkovic founded Gemme Couture in 2009 in Dubai.